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Advertising and Promotions : An Integrated Brand Approach

Semenik, Richard J

Advertising and Promotions : An Integrated Brand Approach - 6th - New Delhi Cengage 2014 - 710

ISBN: 9788131517383 699.00

Subjects--Topical Terms:
(RUSA) Communication

Dewey Class. No.: 659.1 / SEM

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