Brand Equity and Advertising : Advertising's Role in Building Strong Brands
Aaker, David A.
Brand Equity and Advertising : Advertising's Role in Building Strong Brands - London Routledge 1993 - 380
9780805812848 8972.39
Management
659.1 / AAK
Brand Equity and Advertising : Advertising's Role in Building Strong Brands - London Routledge 1993 - 380
9780805812848 8972.39
Management
659.1 / AAK