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Marketing Database Analytics : Transforming Data for Competitive Advantage

Banasiewicz, Andrew D.

Marketing Database Analytics : Transforming Data for Competitive Advantage - London Routledge 2013 - 376

ISBN: 9780415657884 2995.00

Subjects--Topical Terms:
Commerce (PM USHA)

Dewey Class. No.: 658.80025 / BAN

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