Central Library, Doon University
WEBOPAC (ONLINE PUBLIC ACCESS CATALOGUE)

Digital consumer management (Record no. 57378)

MARC details
000 -LEADER
fixed length control field 00516nam a22001817a 4500
005 - DATE & TIME
control field 20240302152424.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240302b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9781032486024
Price 8443.49
040 ## - CATALOGING SOURCE
Original cataloging agency Doon University
041 ## - Language
Language English
082 ## - DDC NUMBER
Classification number 658.05
Book Number MOG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mogaji, Emmanuel
245 ## - TITLE STATEMENT
Title Digital consumer management
Sub Title : understanding and managing consumer engagement in the digital environment
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2024
300 ## - PHYSICAL DESCRIPTION
Pages 287
650 ## - Subject
Subject Commerce
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
100 ## - MAIN ENTRY--PERSONAL NAME
-- 22734
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2024-03-02
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2024-03-02
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type
          Doon University Doon University 02.03.2024   658.05 MOG 46486 02.03.2024 Books
          Doon University Doon University 02.03.2024   658.05 MOG 46487 02.03.2024 Books
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