Marketing Database Analytics (Record no. 60991)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00513nam a22001817a 4500 |
| 005 - DATE & TIME | |
| control field | 20260604113305.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260604b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9780415657884 |
| Price | 2995.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Doon University |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.80025 |
| Book Number | BAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Banasiewicz, Andrew D. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Database Analytics |
| Sub Title | : Transforming Data for Competitive Advantage |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 376 |
| 650 ## - Subject | |
| Subject | Commerce (PM USHA) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 27009 |
| 650 ## - Subject | |
| -- | 26705 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2026-06-04 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Doon University | Doon University | 04.06.2026 | 658.80025 BAN | 34599 | 04.06.2026 | Books |