Normal view MARC view ISBD view

Generation Y as a Digital Consumer: A Conceptual Framework for Mobile Marketing in India

By: Jain, Varsha Contributor(s): Pant ,Saumya Material type: Text

TextLanguage: English Series: Journal of communication media watchPublication details: Los Angeles Sage 2016Description: 210-225 BJ552Subject(s): Mass Communication

Item type:

Article Indexing

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Current library	Call number	Vol info	Status	Date due	Barcode	Item holds
Doon University		Vol 7,2(BJ552)	Available		BJ552.17

Total holds: 0

There are no comments on this title.

to post a comment.