TY  - BOOK
AU  - Ramaswami,V S
AU  - Namakumari,S./
TI  - Marketing management: Indian context global perspective
SN  - 9781259026416
U1  - 658.8  RAM 
PY  - 2013///
CY  - New Delhi
PB  - TMH
KW  - Management
ER  -