TY  - BOOK
AU  - Hyman, Michael R.
AU  - Sierra, Jeremy J.
TI  - Marketing Research kit for  Dummies
SN  - 9780470520680
U1  - 658.83 
PY  - 2010///
CY  - Canada
PB  - Wiley 
KW  - Commerce ( PM USHA)
ER  -