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Advertising and promotions; an integrated brand approach

by Semenik, Richard J | Allen,Chris T/O'Guinn,Thomas C.

Edition: 6thMaterial type: Text Text Language: English Publication details: New Delhi Cengage 2012Availability: Items available for loan: 2 Call number: 659.1 SEM, ...

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Advertising And Integrated Brand Promotion Thomas Clayton Oguinn, Chris T. Allen, Richard J. Semenik, Angeline Close Scheinbaum

by Oguinn, Thomas Clayton | Allen, Chris T | Semenik, Richard J | Scheinbaum, Angeline Close.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: United Kingdom Cengage Learning 2015Availability: Items available for loan: 2 Call number: 659.1 OGU, ...

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Advertising and Promotions : An Integrated Brand Approach

by Semenik, Richard J.

Edition: 6thMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Cengage 2014Availability: Items available for loan: 1 Call number: 659.1 SEM.

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