000 00528nam a2200193Ia 4500
008 210915s9999||||xx |||||||||||||| ||und||
020 _a9781412987240
040 _aMAIN
041 _aEnglish
082 _a659.1072 MOR
100 _aMorrison,Margaret A.
_913118
245 0 _aUsing qualitative research in advertising: Strategies,techniques,and applications
250 _a2
260 _bSage
_aLondon
_c2012
300 _a217
650 _aManagement
700 _aHaley,Eric/Sheehan,Kim Bartel/
_913119
942 _cBK
999 _c48833
_d48833