000 00294nam a2200121Ia 4500
008 231018s9999||||xx |||||||||||||| ||und||
040 _aMAIN
100 _aGilani, Satya
_920353
245 0 _aIndian Journal of Marketing
260 _aNew Delhi
_bIJM
_c2015
300 _aVP
_b45(7-9)
942 _cBJ
999 _c55537
_d55537