| 000 | 00535nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20240226125206.0 | ||
| 008 | 240226b |||||||| |||| 00| 0 eng d | ||
| 040 | _aMAIN | ||
| 041 | _aEnglish | ||
| 100 |
_aJohnson,Catherine _922546 |
||
| 245 | _a From brand congruence to the ‘virtuous circle’: branding and the commercialization of public service broadcasting | ||
| 260 |
_aU K _bSage _c2013 |
||
| 300 |
_a 314–331 _bBJ272 |
||
| 440 |
_aMedia Culture and Society _920599 |
||
| 650 |
_aMass Communication _920574 |
||
| 942 | _cAI | ||
| 999 |
_c57230 _d57230 |
||